Change Management

Systems, Not Goals, Determine Your Success

Submitted by Corey Smith on Mon, 03/07/2022 - 18:46

I’ve thought about and have implemented change in organizations for nearly 20 years. If you’ve read my posts before, you’ll know I’m a change agent. I also believe that change for the sake of change is never, ever a good idea.

One of the things I talk to clients about all the time is setting meaningful and measurable goals to reach their success. In my context, it’s marketing goals. Marketing goals are driven by business goals. If your marketing goals don’t support your business goals then your marketing goals are pointless.

Process Improvement

As a change agent, I’ve become a process guy. One of the first things I did when I started a digital agency was to set up processes that allowed us to scale. Some of the processes built in 2007 are still in place today. Most of the processes that didn’t work are no longer present. 

The Change Rejection Curve

Submitted by Corey Smith on Mon, 02/28/2022 - 18:35

Over the years, I’ve learned two very important lessons about change. First, change can’t be avoided. Second, most people don’t like change.

Change is to be expected… and is necessary. 

Do a Google search and you’ll find quotes upon quotes about change. Quotes on how to think about change or quotes on how to process change. You’ll find quotes on making it easier or reasons why it’s so hard. One such example here.

In about 2005, my career shifted to understanding problems in organizations and recommending changes to fix those problems. I learned first hand those two truths mentioned above. As a result, I thought of a concept that I call, the change rejection curve.

The 5 Stages of Grief

Can't Stay The Same

Solving Real Problems Takes Real Time

Submitted by Corey Smith on Mon, 02/21/2022 - 15:36

Because I’m a change agent and love to create change when it creates a better outcome, I’m a fan of solving problems. One of my favorite quotes is from Albert Einstein:

“We can’t solve problems by using the same kind of thinking we used when we created them.”

Albert EinsteinAll too often, we create problems because of the way we think about things then try to fix those problems without changing our thought process that generated the problem.

The Bigger Challenge

There is a bigger challenge that we face when trying to solve problems. That challenge is of time.

My twist on the above Einstein quote is:

“We can’t solve problems any faster than it took us to create those problems.”

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